Archive for September 2019
Should You Refurbish That Work Truck?
Considering purchasing a brand new work truck? Has your current work truck seen better days? Your work truck may take a beating day in and day out on the jobsite and appear like its useful life is over. Time for a new work truck, right? Not so fast. It’s time to consider refurbishment. Most refurbishment…
Read MoreThe Work Truck Tire Safety Checklist
Tires withstand severe environments throughout their life on a work truck. Holding up to heavy loads and traveling on a multitude of surfaces are common for work truck tires. Most of us give the tires on our work truck little thought until they are in need of replacement. While this strategy may have worked for…
Read MoreShould You Get Crew Input on Next Work Truck Build?
Many business owners or fleet and equipment managers cringe when the time comes to purchase new work trucks. When you don’t work out of the vehicle that is being purchased, it can be a challenge to understand the daily application and requirements. Incorrectly “spec’ing” the vehicle translates into lost ROI, safety issues and unhappy techs.…
Read More10 Work Truck Options for Storing Long or Bulky Items
Every vocation has them. They are the long or bulky items that you just aren’t sure how to store in the most efficient manner. You could throw that 8’ conduit pipe on the cargo floor, sure it would roll around during transport and you may trip over it trying to get to something else but…
Read MoreUtilizing Pre-Owned Inventory in Commercial Sales
SQUEEZE EXTRA SALES WITH USED CHASSIS As new chassis supply dwindles and lot inventory becomes squeezed, truck dealers are having to get creative in order to satisfy their commercial vehicle customers. In many instances, those that have the inventory will end up getting the sale. So as a commercial truck dealer that normally maintains a…
Read MoreWhat Should You Look for in an Upfitter?
FIND A QUALITY UPFITTER TO BOOST BUSINESS Finding an upfitter is important in keeping your commercial sales department thriving and successful. You need to make sure you work with an upfit partner that can deliver on your quality, cost and support needs, so look for a few important factors. CERTIFICATIONS One of the first things…
Read MoreHow to Use Instagram to Promote Your Business
CREATING A PROFILE AND PROMOTING YOUR BRAND ON INSTAGRAM It’s an overwhelming sense of pride knowing you swept a customer off their feet helping them find the perfect vehicle for their application and it’s ideal when you can seal that perfect deal with a solid handshake. Although these sweet deals will continue to serve as…
Read MoreBoosting Your Business Brand Through Infographics
SHOW YOUR CUSTOMERS EXACTLY WHAT YOU MEAN When it comes to grabbing the attention of your target audience, research tells us you have about eight seconds or less. It is important to immediately connect with your target audience by making a meaningful impact. One way to accomplish this is through the use of infographics. Infographics…
Read MoreHow Hiring Millennials Elevates Your Commercial Vehicle Sales
HOW A YOUTH MOVEMENT CAN DIVERSIFY YOUR COMMERCIAL SALES SKILLS There are more millennials entering the workforce than any generation. They represent 38 percent of today’s workforce and are expected to make up 75 percent of the total by 2025. They have a reputation of being harder to attain and retain but they bring characteristics…
Read MoreHow to Better Promote Commercial Vehicle Inventory with Website
We spend a lot of time thinking about how to make the best first impression with new customers when selling commercial vehicles. Are we doing the same when it comes to our dealership website? Over 90% of commercial buyers are shopping online before they make a purchase. Many transactions happen without even going to the…
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